Here are the most important features of an online store website.
No matter how well thought out your online store website might be, customers are drawn to use your website once it offers advantages in these areas. They include intuitive design tools, eye-catching designs, and a personalized user experience. All that a customer looks out for can be summed up under these three categories.
Most e-commerce online store websites have amazing features that help most e-commerce businesses to grow their sales and scale up their business. Shopboxo features a lot of tools that help business owners create a free online store website.
Several features are important for your online store website. Here are some of the important features of an online store website.
Easy to use Design
Not every business owner who wants to take advantage of the online space to grow his business is knowledgeable about how to create a website. To cut this slack, most online store websites feature designs and templates that help businesses set up a functional online store with no worries about web design or web development expertise.
To improve customer experience, you have to work on these areas:
- Create a straightforward home page.
- Add a search bar.
- List your category clearly on the navigation bar.
What every customer wants from an online store website is a user-friendly experience. Once your customer finds it difficult to navigate through your website, they will move over to the next available easy-to-use online store website.
Compatible With Mobile Device
According to statistics, a greater percentage of people are mobile device users. One strategy in business growth is taking advantage of trends to advance the frontiers of your business growth.
Your potential customers want to browse the online store on their phones. When you make your online store website mobile-friendly you reach a large percentage of your customers.
Once your online store is compatible with mobile devices, you increase your conversion rate and make your customer happy.
Multiple Payment Gateways
It can be frustrating when making payment for your order is difficult or if there is a delay in making successful payments. No customer wants to deal with such stress.
Making your purchasing easy for customers makes it easy for you to close deals. You also deal with the issue of abandoned carts when you have multiple payment gateways that make it seamless to make payments.
Round the Clock Customer Service
Giving your customer a good experience is very important and contributes to the success of your business. When your customer has access to prompt customer services.
As a business owner, you need features that will give your customer prompt feedback on any inquiry they make about your product and services.
Shopboxo offers you an automated chat box that gives customers prompt feedback on any inquiry they make regarding products and services, alongside other dissatisfaction they wish to report regarding a product they have purchased or a service they have used.
Detailed Product Information
As a business owner starting in the online space, your customers are usually skeptical about buying from your brand especially when it is not known.
Customers are usually faced with the challenge of not being able to touch or even test a product they wish to buy. You have to work on convincing them that they are making the right choice by choosing your product.
To convince your customers that your product is worth every penny they are willing to part with, you have to work on giving detailed product information.
Your product information should capture details like size, material, color, ingredients, and origin. You can equally add a high-resolution picture showing every angle of the product. Items like clothes, it is best displayed on the body of a model.
Conclusion
Several other features characterize a typical online store website which are interwoven in the aforementioned. One major consideration you must have in mind when choosing an online store website is your user experience. Of course, your preference is important but your user experience is more important if your business must thrive. To thrive in your online business, you must be willing to hear the voice of your customer louder than your own in a way.
